Li Ziqi, one of China’s most popular vloggers, has fallen out with her management company—what does that mean for the industry?
Since this summer, world-renowned vlogger Li Ziqi has garnered even more media attention than normal: not because of her idealized videos of rural life, which have been viewed billions of times online, but due to her lack of updates since she released her last video on July 14 this year, along with some confusing and out-of-character remarks on social media.
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Tan Yunfei is the editorial director of The World of Chinese. She reports on Chinese language, food, traditions, and society. Having grown up in a rural community and mainly lived in the cities since college, she tries to explore and better understand China's evolving rural and urban life with all readers.
