NFTs are increasingly popular in China’s art world, but their dubious legal status may stop them from taking off
By day, Eminem Guo is a worker at a state-owned enterprise in Shenzhen. But after hours, he’s selling on a black market. Together with other anonymous Chinese internet users, “Kelly” and “Marktim,” he has set up “Tiger Club,” an account selling digital art as Non-Fungible Tokens (NFTs) on sales platform OpenSea.
Although NFTs are technically banned in China, there is huge interest in the country: Chinese servers dominated global Google searches on NFTs in 2021 according to Google Trends. Some are tapping into the action covertly, seeking untold riches potentially just a VPN connection away.
NFTs are a complicated subject—in a nutshell, they are usually a digital image that is assigned value by being unique. They can be traded digitally, as long as they are attached to a cryptocurrency, like Ethereum (ETH) or Bitcoin, which keep records of all exchanges to guarantee against fraud or forgery.
But although there are many applications for NFTs, they are mostly associated with expensive digital artwork, both in China and globally. This can largely be ascribed to the jaw-dropping 69 million US dollars price set at Christie’s auction last year for an NFT titled Everydays: The First 5000 Days by digital artist Beeple, as well as the nearly ubiquitous collection of “Bored Ape” and “CryptoPunk” avatars, which have fetched astronomical sums as more and more celebrities buy and use them as profile pictures.
Guo (who did not want to share his real name with TWOC) bought his first NFT in December 2020, but was inspired to get involved with creating and selling them when one of his favorite actors, Shawn Yue, sold his profile picture on social media as an NFT for over 5.9 million US dollars at a Christie’s auction in Hong Kong in September 2021.
The Tiger Club NFTs are anime portraits of an exasperated-looking tiger. These cartoon portraits of animals, each only slightly unique in color, character, and style from one another, echo famous NFT collections from the West.
That’s not accidental. Like many other young Chinese creators, Guo and his cohort are influenced by “the fashion of the times,” as he claims, and have chosen to emulate this by outfitting their tigers with a variety of up-to-date outfits, hats, glasses, necklaces, and other mix-and-match accessories, which they manually paint on their computer before uploading to OpenSea. That means they only have 26 images on their account, whereas their inspirations, the Bored Ape Yacht Club and CryptoPunks, use AI to create tens of thousands.
A Token Project: Can NFT Art Flourish in China? is a story from our issue, “State of The Art.” To read the entire issue, become a subscriber and receive the full magazine.
Rory Mencin is an independent curator and art critic currently located in Chengdu, China. With a focus on Chinese Urban Art post reform and opening-up, he has organized a number of exhibitions in Chengdu, Shanghai, and Beijing focused on the intersection between art, commerce, and street culture internationally. When not writing or planning shows he can be found socializing in white cube art galleries, or exploring the back alleys of megacities.
